Humanify
Because robots don't buy.
Humanify identifies, analyses and neutralises bot traffic across social and ad campaigns. It scores every account, detects fake engagement and click fraud in real time, and automatically protects budget — so agencies spend on humans who actually buy, and can prove it to their clients.
The layer
Observe. Humanify is signal integrity — knowing which engagement is real before any downstream decision is made.
The problem
Roughly 22% of ad clicks come from bots — $84B lost to ad fraud a year. The traffic looks great and never converts, corrupting both budgets and the data teams use to decide.
What it does
Humanify scores every account, detects bot patterns in real time across the major platforms, and acts automatically to protect spend. Agencies turn fraud detection into a client-facing advantage: real clicks, real results, and a white-label report that proves it.
Who it’s for
Performance and influencer marketing agencies, social teams, and DTC brands tired of paying for traffic that never buys.